May 03, 2010
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I Want My MTV: The Uncensored Story of the Music Video Revolution, by Craig Marks
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Review
"Highly entertaining" -Rolling Stone"It reminded me of those long days watching MTV, back when it still played videos...riveting." -New York Times"Hilarious, with behind-the-scenes dirt on hundreds of videos. I guarantee you'll have a tough time putting it down." -USA Today"Riveting reading, and a book we expect to see on the best-seller lists." -Very Short List"The sheer entertainment value within these pages is priceless." -Publishers Weekly"A smart, decadently entertaining oral history." -Playboy"Just as MTV hypnotized viewers, so the jump-cut structure of I WANT MY MTV swiftly compels." -Businessweek"Rollicking. The golden age of MTV was just as wild and debauched as you would hope." -New York Post"A rip-roaring, hilarious tribute to the cable channel that changed pop culture. A wonderfully entertaining and enlightening history, a magnificently enjoyable read." -The National"Riotous and irreverent. Crack it open to almost any page and you're guaranteed a giggle. Every gaffe, scandal, and sexual innuendo comes in for hilarious scrutiny." -New York Daily News"Insiders are already buzzing about the book, which does for music television what Fredric Dannen's Hit Men did for indie promotion." -HITS "A smart oral history." -Billboard"A wild trip down memory lane, this cool history makes us '80s and '90s kids totally nostalgic." -NYLON"Hugely readable and insanely fun." -Pitchfork"It makes you laugh, it makes you cry. I couldn't put it down. This is the best book I've read on how the music business really works." -Bob Lefsetz, The Lefsetz Letter"An obscenely entertaining (and entertainingly obscene) account of MTV's early days." -Dave Holmes"The entire Grantland staff is obsessed with the book" -Grantland"The writers certainly did their homework, chronicling the wild and crazy ride of the network in the words of its own eclectic cast of characters...there is plenty to sink your teeth into with this book." -Hollywood Reporter"It's part voyeurism, part nostalgia, part social commentary - the perfect pulp non-fiction read for the cooling months ahead." -Modern Tonic"I WANT MY MTV chronicles MTV as I, and many others, would like to remember it: a lot of fun when it first came on the scene and a joy to watch every day" -TG Daily"MTV changed America and this book will change how you think about MTV. It's a fascinating look deep inside how MTV became what it was from the mouths of those who made it. Everyone who loved or hated MTV will love this story filled with fights, drugs, sex and music." -Toure, author of Who's Afraid of Post-Blackness?"Before Google and before Apple, MTV was the one post-60s American enterprise that really transformed the culture. And now we have this definitive, riveting, revealing, amazingly well-reported insiders' account of how an improbable group of visionaries made it up as they went along. You want I Want My MTV." -Kurt Andersen, author of Heyday and Reset, and host of public radio's "Studio 360""I Want My MTV is such a big, wild joyride of book, made to be read with glee and nostalgia and marvel. It's also a thoughtful and astonishingly well-researched historical document, of course, but mostly it's just a total gas. It's all in here, folks! Girls in cages! TV executives on blow! Dudes in eyeliner! Chicks with guitars! Pyrotechnics, consumerism, fame, destruction and shamelessness! Anyone who came of age during the glory days of MTV will be-page by page-steadily transported right back to your boyfriend's parent's wood-paneled den, to savor once more the life-changing lessons of decadence and magic we learned from cable TV." -Elizabeth Gilbert, bestselling author of Eat, Pray, Love and Committed "I Want My MTV is the definitively funny-yet loving-chronicle of music video's golden age: the hopes, the dreams, the drugs, the hair, the legacy of Tawny Kitaen. And for gossip, it's packed tighter than one of Heart's spandex bustiers." -Rob Sheffield, author of the national bestseller Love is a Mix Tape and Talking to Girls About Duran Duran “Splendid. I Want My MTV is compulsively entertaining, hugely edifying, and occasionally profound.” -TIME“Hilarious. One of my favorite books of the year. I guarantee you’ll have a tough time putting it down.” -USA Today“This is my kind of book.” -Howard Stern“This colorful oral history of MTV’s early years doesn’t pull punches or waste time. A relentlessly entertaining book, an endlessly quotable volume.” -The Onion“Wildly entertaining. Music and culture fans of a certain age – you will want this book.” -Washington Post“Marks and Tannenbaum make business meetings sound as fascinating as UFC Fighting, with anecdote upon anecdote about models, midgets, and coke-fueled mayhem.” -Spin Magazine
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About the Author
Craig Marks was the top editor for two influential music magazines, SPIN and Blender. He is the editor in chief of Popdust. Rob Tannenbaum has been the music editor at Blender, a columnist at GQ, and has written for The New York Times Magazine, Rolling Stone, Details, New York Magazine, Playboy, Spin, and The Washington Post.
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Product details
Paperback: 592 pages
Publisher: Plume; Revised edition (September 25, 2012)
Language: English
ISBN-10: 0452298563
ISBN-13: 978-0452298569
Product Dimensions:
5.4 x 1.4 x 8 inches
Shipping Weight: 1 pounds (View shipping rates and policies)
Average Customer Review:
4.4 out of 5 stars
155 customer reviews
Amazon Best Sellers Rank:
#398,700 in Books (See Top 100 in Books)
To me the heyday of MTV was when it played videos around the clock, and this book is chock full of behind the scenes info of many singers who were hot and happening then (and in some cases even still very popular now) like Madonna, Heart, Robert Palmer, A-Ha, Michael Jackson, and many more. If you love the 80's or you want to know about what MTV was like back in the day or you just like reading entertaining books...get this book. As someone who was an 80's child, I can tell you that this book was well worth the money. The pages flew by, and I wouldn't hesitate to read this again some day.
I've seen others online mention that "I Want My MTV" is more a history of the music video than the story of MTV itself. That's a fair assessment as there are long stretches of the book where the discussion is entirely focused on the music videos and artists themselves with any connection to MTV being tangential at best.Having said that, this book is FANTASTIC. There are so many great stories in here that the book is really hard to put down. If you're a child of the music video era like I am, this is a must-read. My family got MTV very early in 1982 and for a few years after, it served as a de facto radio station for our house. It was pretty much always on. So this book and the videos discussed really connected with me.It's worth noting, as others have, that a lot of the stories deal with sex and drugs and have a very tabloid-y feel. Given the "Uncensored" part of the title and the general subject (rock & roll), that should not surprise you. Occasionally it feels like the author dove a little too deep into that type of story but it never really goes overboard.Bottom line: Buy the book, you won't be sorry.
This book covers MTV from the beginning to the end of the era of music videos roughly around 1994. I enjoyed reading all the inside information. I watched the 1st video live and saw the network grow over the years.I am one of those that miss the music videos on MTV. The book explores the transition to reality programming (Real World). Well written and immersive.Highly recommended.
This book can appeal to baby boomers as well as the intelligent youth who want to learn abut the history giant that was/is MTV. It is a fascinating look behind the curtains about the origins of MTV and music videos. Some of us remember when MTV was truly Music Video Television. We loved our music. It was exciting to see the bands without going to a concert. Fans got an insight into bands, Singers and the images they projected. The book is put together in a format that allows the reader to pick up and put down at any time without losing the story. Hence, it is easy for a non-reader to enjoy this book. At the end, older readers who watched MTV will be saddened about its demise as a source of music entertainment.
My favorite memory of family vacations was being glued to MTV, as my parents were too cheap to buy cable. if you have a similar MTV-related memory, you are guaranteed to be glued to this book.It reads like "Live from New York" and "The War for Late Night" and is equally addictive. It focuses purely on MTV's 1981-1993 music video era. A looong read, yet my only beef is that I didn't want it to end.Wish there were more said on Beavis & Butthead, MTV rivals like The Box, MTV2, and post 1993 MTV - but this still qualifies as the definitive MTV guide. Get it, you'll love it. Skip a couple chapters on 80's metal videos like I did.
This is the book that everyone and anyone who grew up in the 80s and had MTV in their house should own. Over 600 pages of the inside gems of MTV with the rise and fall of the one cable concept that was worth all of our time. Viacom destroyed the channel as did the decision to kill off a good thing at its peak. The way it all went down was as shocking and disturbing as I expected it to be...this just confirmed it.A must own.
After reading "I Want My MTV", I must say that I am profoundly embarrassed over my musical choices. The videos of the early eighties influenced me to listen to crappy music. The chapters concerning Madonna and poor Billy Squire were not surprising, but incredibly insightful. The book does a fantastic job of illustrating why MTV was successful, why certain videos were shown over and over again and why the cable station had to abandon their original format of playing videos. The book was particularly harsh to Downtown Judy Brown, but I enjoyed her antics. Buy this book. 587 pages was not enough.
Great read for anyone who is a child of the 80s MTV generation. Great insight and insider info. behind the scenes on the whole music video revolution that was MTV. Wish MTV would have stayed the same as it was back then instead of turning into a reality network but that is not applicable here.
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